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A Great Idea Is Only The First Step For Your Online Profitability

January 9, 2009 By Sherry Tingley

Whether you are looking to improve your blogging development, or are looking for more effective ways to monetize your website, the key to building and maintaining a site that will capture the interest and attention of the blogging community is by finding your niche.

Find and fill a unique need in a way that no other web site does. You’ll then be able to build a lasting readership among web surfers. Once you have discovered a niche, you will still have a lot to do, but finding your place in the constantly evolving blog world is the place to begin. It can be tough to distinguish your blogging web site from all of the others.

Every great blogging web site starts with a great idea, and you can’t build a successful site that will last without one. There are many great sites aimed at today’s bloggers, and competition for the attention of this growing demographic is fierce.

To make your blogging web site unique, you will need to offer something that no other site is currently offering….. or you will need to do the same thing that an already popular site does, but in a more relevant way.

One way to discover an ideal model for your blogging web site is to look at the sites that have successfully captured a blogging audience already.

Then determine how you can adapt some of these existing strategies.

You will also need to add a unique selling position to your project in order to stand apart from your competition.

The most successful websites that consistently do the best in today’s market are the sites that have the “personal touch”. The fiercely individual surfers who are bloggers are a demographic that responds best to personality, so consider how you can give your site a unique and attractive feeling by lending your own voice and sensibility to your site’s design and content.

Once you have a great idea for your site, have pinpointed a special niche that you are well equipped to fill, and have infused the site with personality, the next step is figuring out how to get the word out to bloggers.

In the long run, a great idea just isn’t enough to propel your blogging web site to success. You will need to draft a smart and realistic marketing plan in order to draw readers to your site. Once you hook a blogger, your great content will keep them coming back, but it is vital to get that first glance or your site won’t have a chance.

And, once again, the key to any online success is TRAFFIC.

Without traffic, you might as well just be writing to your Mother (which at this time of year is also a good idea).

Always be aware that traffic doesn’t just happen; but is the result of some pretty serious marketing efforts on your part.

Oh sure, the search engines will find you….eventually; and you will get some traffic from paid advertising….usually very expensive traffic.

So what works? Quickly? Most effectively? And most affordably?

You may start by asking yourself, “How did I get to this blog?”

Check back regularly to find out. Bookmarking this page right now could prove to be one of the better “get traffic” decisions you make.

Or better yet, the very bottom right hand corner of this and all of our pages contains an RSS link. Just click the button and relax. You will automatically start receiving any and all updates.

Till next time,

Fred

Filed Under: Blogging Tips Tagged With: bloggers, blogging development, niche

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